Everything You Need to Run a Business

The software and services new businesses use most, with each company's own published price.

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Bookkeeping & Accounting

Zoho BooksFreeInvoices, quotes, expenses and journals, Receipt autoscan, Mileage trackingStandard plan $15 per month billed annually ($20 monthly). Free plan is for solopreneurs and micro businesses; bank feeds and sales tax tracking need Standard.
FreshBooks Lite$23/moInvoices for up to 5 clients, Real-time expense tracking, EstimatesPromo $4.60 per month for 4 months; extra team members $11 per month each. 80% promo lasts 4 months, then $23 per month; client cap of 5 on Lite.
Xero Early$27/mo20 invoices and quotes a month, 5 bills a month, Bank reconciliation, W-9 and 1099 managementIntro price $2.70 per month for the first 6 months. Intro price renews at $27 per month after 6 months; payroll is an add-on.
Wave StarterFreeUnlimited estimates, invoices, bills, Bookkeeping records, Mobile invoicing appCard payments 2.9% + $0.60 per transaction; Pro plan $19 per month. Receipt capture and bank auto-import need the paid Pro plan.
Pilot Essentials$99/moAI transaction categorization, Account reconciliation, Monthly book closeFor up to $100,000 in monthly expenses; higher tiers custom priced. Cash-basis bookkeeping only on this tier.
Bench Bookkeeping Light$199/moDone-for-you monthly bookkeeping, Year-end tax-ready financials, Unlimited access to a bookkeeperFor businesses with $250K a year or less in revenue; other tiers $399 and $649 per month. Human-done service, far above software pricing; Light tier has a revenue cap.
QuickBooks OnlineSee pricing

Invoicing & Payments

Invoice NinjaFreeUnlimited invoicing, 5 clients, Online payments, Recurring invoicesNinja Pro $14 per month billed monthly. Free plan caps at 5 clients; Pro removes the cap.
Zoho InvoiceFreeProfessional invoices, Online payment collection, Client remindersPayment gateway fees apply when clients pay online.
Bonsai Basic$9/moTime tracking, Task management, CRM, Unlimited projectsPer user per month; yearly billing gives up to 4 months free. Price is per user; invoicing-heavy features sit on higher tiers.
PayPal Business invoicingFreeInvoicing, Online checkout, Card processingTransaction fees only; PayPal and Venmo payments 3.49% + $0.49. No monthly fee but fees apply to every payment received.
Stripe Invoicing StarterFreeHosted invoice page, Insights and analytics0.4% per paid invoice (Plus tier 0.5%) on top of payment processing fees. Per-invoice fee is added to normal card processing fees.
BILL Essentials$49/moAccounts payable, Invoicing and getting paid, ACH and card paymentsPer user per month. Per-user pricing; payment fees such as $0.59 per ACH extra.

Payroll & HR

Zoho Payroll Standard$29/moCore payroll, Accounting integrationBilled annually; +$5 per employee per month ($39 + $6 billed monthly). Annual billing price; per-employee fee extra.
Square Payroll Full-service payroll$35/moFull-service payroll+ $6 per person paid per month; contractor-only $6 per person. Per-person fee on top of base.
FreshBooks Payroll Payroll add-on$40/moUnlimited payruns, Automated tax calculations+ $6 per user per month, added to a FreshBooks plan. Requires a FreshBooks subscription.
Rippling Payroll (base)$8/moPayroll, Modular HR productsPer employee per month, plus a monthly base fee; custom quote. Total depends on products and headcount; base fee not published.
Wave Payroll Payroll$40/moPayroll for employees and contractors+ $6 per active employee + $6 per contractor paid (US). Base fee plus per-person fees.
GustoSee pricing

Expenses & Receipts

Zoho ExpenseFreeUp to 3 users, AI receipt capture, Expense reportsStandard $3 per user per month billed annually. Free capped at 3 users.
Brex EssentialsFreeGlobal card acceptance, Accounting integrations, Travel bookingPremium $12 per user per month. Aimed at startups; larger needs are priced up.
RampFreeCorporate card, Expense reports via SMS or Slack, Receipt matchingPlus plan $15 per user per month plus platform fee. Free plan limited to smaller teams.
Expensify Collect$5/moReceipt scanning, Expense reportsPer member per month; free for individuals. Page gives a starting price only; company plan details vary.

Business Taxes

TurboTax Business Partnerships (Form 1065)$639 one-timeFederal business return, Schedule K-1sS-corps also $639; state filing additional. State additional; price rises after deadline.
TaxJar Starter$39/moSales tax reporting and filing, 2 AutoFile credits a year200 orders a month; scales by volume. AutoFile credits beyond the plan cost $50 each.
Stripe Tax Complete$90/moRegistrations (2 a year), Calculations, Filings included1-year contract; 200 transactions a month. Annual contract; tiers up to $1,500 a month.

Business Credit Cards

Brex Card EssentialsFreeGlobal card acceptance, 1 local card programPremium $12 per user per month. Aimed at startups.
Capital One Spark Cash Select 1.5% cash backFree1.5% unlimited cash back, $750 bonus after $6,000 spend in 3 months$0 annual fee. Bonus needs excellent credit and spend threshold.
Chase Ink Business Cash No annual feeFree5% on first $25,000 at office supply, internet, cable, phone, $750 bonus0% intro APR 12 months, then 16.99%-24.99% variable. Bonus needs $6,000 spend in 3 months.
Ramp Card Free corporate cardFreeUnlimited cards, Card issuing controlsPlus plan $15 per user per month. Free plan limited to smaller teams.
Capital One Spark Cash Plus 2% cash back charge card$150/yr2% unlimited cash backAnnual fee refunded in years with $150,000 spend. Charge card with an annual fee.

Website Builders

WixFreeReliable web hosting, Drag and drop editorNo credit card required. Paid plans display geo-specific pricing (page returned prices incl. GST), so no US paid price recorded.
Hostinger Website Builder Premium$2.49/moDrag-and-drop builder, Free domain offer on page48-month term, $119.52 paid up front. Renews at $10.99/mo for the same term.
WordPress.com Personal$4/moFree domain for one year (per page), Custom domain siteUS$4/mo on the yearly column; US$9 monthly, US$3.25 on 2 years, US$2.75 on 3 years. Cheapest rates need a 1 to 3 year prepayment.
Squarespace Basic$19/moFree custom domain for 1 year on annual plans, Built-in SEO and mobile optimization, 2 contributorsbilled annually; page also shows $25 /mo (monthly-billing price, inferred). Free domain only on annual terms; Basic carries a 2% online store transaction fee.
Shopify Basic$29/moOnline store, Card rates from 2.9% + 30c, Built-in AI assistantshown with the 'Pay yearly' toggle; Shopify POS page shows $39 on monthly billing. Intro offer: 3 days free then $1/month for 3 months, then full price; card processing fees apply.
Weebly Personal$13/moConnect a custom domainbilled annually or $16 month-to-month. Free Basic plan also listed at $0.

Email & Domains

Zoho Mail Mail FreeFreeCustom email for one domain, 5 GB mail storage per userup to 5 users. No IMAP/POP/ActiveSync on free plan; from the 6th user all users must be on a paid plan.
Google Workspace Business Starter$7/moBusiness email on your domain, 30 GB pooled storage per userper user/month; excludes tax; page shows an annual-commitment toggle (save 16%). Promo 50% off first 3 months; $7.00 after.
Porkbun Domain (.com)$11.08/yrFree WHOIS privacy, Free SSLregistration/renewal/transfer shown all $11.08. Other TLDs vary; some show first-year sale then higher renewal.
Cloudflare Registrar Domain registrationQuote-basedRegistration, transfer and renewal at registry costat-cost pricing, per-TLD. No email hosting; domain only.

Email Marketing

BrevoFreeContacts upload, Up to 300 emails per dayno credit card. Paid Starter plan price not captured.
FlodeskFreeForms and landing pagescolumn labelled Free on pricing page. Page layout ambiguous on plan limits.
MailerLiteFreeUp to 250 subscribers, 2 user seats, 2,500 monthly emailsAPI/MCP sending needs a paid plan.
KlaviyoFreeUp to 250 profiles, 500 emails/monthSmall limits.
Mailchimp Standard (trial)$20/moEmail marketingstarts at; 14-day free trial first. Price rises with contact count.

Point of Sale

Square Square FreeFreePOS software, In-person card rate 2.6% + 15c (first column, inferred as Free)processing fees apply. Online card payments 3.3% + 30c on the first column (inferred as Free).
SumUp Free tierFreeSumUp Business app, Business management toolshardware bought separately. 2.6% + 10c in person; POS Plus is $49/month.
Shopify POS Basic$39/moIn-person selling, 1% back on salesmonthly billing. Card rates 2.9% + 30c online, 2.6% + 10c in person.
Stripe StandardQuote-basedNo setup or monthly feespay-as-you-go, no monthly fee. 2.9% + 30c per domestic card transaction, plus extras for manual/international cards.

Business Phone

Grasshopper Starting plan$14/mo7-day free trial, no credit cardstarting at, monthly. 'Starting at' price; plan names and inclusions not captured. Annual billing saves over 20%.
Nextiva NEXT Core$15/moUnlimited voice and video, 100 business text messages per user, Basic CRM and ticketingper user, annual toggle. $15 appears next to a struck $23 (Save 35%) on the annual toggle; XBert AI costs $1.50 per conversation extra.
Quo (formerly OpenPhone) Starter$19/moOne new or ported phone number per user, Calling and messaging to US and Canadian numbers, Voicemail transcriptsper user. Annual vs monthly basis not stated beside the price; credits for AI agent calling cost extra.
Google Voice Starter$10/moProfessional calling features, 24/7 Google Voice supportper user. Free Basic plan (personal number, $0) also exists; higher plan shows a $10 intro price returning to $20 per month after 6 months.

Scheduling & Booking

SimplyBook.meFree50 included bookings, 1 provider, Booking website and widget50 bookings. Free is limited to 50 bookings and 1 provider; Basic is $11.9 per month billed annually.
Setmore Pro$5/moUnlimited users on Pro, Free plan up to 4 usersper user, annual pricing; Free plan up to 4 users. The $5 price is annual pricing (asterisked).
Calendly Standard$10/moMultiple event types, Calendar connections, Customizable booking pageper seat. Free plan limited to one event type and one calendar; Teams is $16 per seat per month.
Acuity Scheduling Starter$16/mo1 calendar, Payments via Stripe, Square, PayPal, Venmo, 7-day free trialbilled annually. $16 requires annual payment; $20 per month when paying monthly.

CRM

Zoho CRMFreeContact management, Follow-up reminders, Workflow automationfor 3 users. Free edition is limited to 3 users; paid tiers are priced per user per month.
Freshsales Growth$9/moKanban deal views, Custom fields, Basic workflowsper user, billed annually. $9 requires annual billing; Freddy AI Agent add-on costs extra.
HubSpot CRM Starter (free CRM tier also exists)$15/moEverything in the free CRM, Required fields, permission sets, No HubSpot brandingper seat. 'Starts at' pricing; Professional starts at $50 per seat per month.
Less Annoying CRM Everything included$15/moUnlimited contacts and companies, 25GB file storage per user, Unlimited pipelinesper user, plus tax. Single plan, no free tier; 30-day risk-free trial.

Time Tracking

ClockifyFreeUnlimited tracking, Timesheet and calendar, Reportsfor up to 5 users. Paid tiers are billed per seat, annual price shown.
Toggl Track Starter$9/moBillable rates, Team-level productivity and revenue reports, Timeline views, tags, milestonesper user, price shown on annual toggle; Free plan also exists. Price shown with annual billing selected (page advertises up to 33% saving for annual); Free plan is for a limited number of users.
Hubstaff Team$10/moTime tracking per seat (see pricing page for feature list)per seat. Price taken from the pricing page's billing FAQ example; check the plan grid for current figures. Billed per seat with proration.
HarvestFree1 seat, 2 projects, Time tracking, Invoicing and expense tracking1 seat. Free is limited to 1 seat and 2 projects; Teams plan starts at $9 per seat per month.
Timely Starter$9/moAutomatic time tracking, 20 projects, Max 5 usersper user, billed yearly. Starter is capped at 5 users and 20 projects; $11 per user when billed monthly.

Projects & Tasks

ClickUp Core (Free Forever also available)$9/moUnlimited tasks, Kanban boards, calendar, docs, Time trackingper user, billed yearly. $9 is shown against a 'Regular price' of $12 per user per month, billed yearly.
monday.com Basic$9/moBoards and docs, 200+ templates, Mobile appper seat, yearly billing, price shown for a 10-seat selection. Price shown for a 10-seat selection with yearly billing; Free plan is limited to 2 seats and 3 boards.
Trello Standard$5/moUnlimited boards, Card mirroring, Free plan up to 10 collaboratorsper user, billed annually. $6 per user when billed monthly.
Notion Plus$10/moTeam workspace, Docs, wikis and project databasesper member. Business plan is $20 per member per month.
Asana Starter$10.99/moUnlimited tasks and projects, List, board and calendar views, AI featuresper user, billed annually. $13.49 per user when billed monthly; Personal plan is free for up to 2 users.
Basecamp Freelancer$29/mo3 projects, 10 GB storage, Up to 5 usersflat price, up to 5 users. Flat per-plan price; templates and time tracking are not included in Freelancer.

E-Signatures

SignWellFree3 documents a month, 1 sender, 1 template, Audit trail and tamper-proof3 documents per month. Free is limited to 3 documents per month; Light is $10 per month (annual) or $12.
Signeasy Personal$10/moSign unlimited documents, Send 5 contracts for signature monthly, Mobile appsper seat, billed yearly ($120). Billed yearly; only 5 contracts sent per month.
DocuSign Personal$11/mo5 envelopes per month, Reusable templates, 1000+ integrationsannual commitment of $132. Annual commitment of $132; only 5 envelopes per month. Standard is $30 per user per month.
Dropbox Sign Essentials$15/moIndividual plan, Free trial availablesingle user. Page also shows a $10.05 per month figure ($120.60 billed yearly), likely a promo or annual rate.

Business Insurance

Next Insurance General liability$19/moGeneral liabilitystarting price. Starting price; actual quote varies by business.
Simply Business General liability$20.75/moGeneral liabilitystarting price. From price; estimate shown, final quote varies.
The Hartford Business owner's policyQuote-basedBOPquote-based. No starting price published; average only.

Legal & Trademarks

LegalZoom LLC BasicFreeArticles of organization filed with the state$0 + state filing fees. Managed Service is $249 + state fees.
Rocket Lawyer Standard$12.41/moUnlimited AI legal Q&A, Document review, Ask an Attorneybilled yearly after free 7-day trial. Yearly billing.
Trademark Engine Basic$49 one-timeFederal and common law search+ USPTO filing fees ($350 per class per page). USPTO fees extra.
Clerky Delaware incorporation package$819 one-timeDelaware incorporation, First-year Delaware registered agent feeExcludes foreign qualification and maintenance third-party fees.

Prices as published by each company on 2026-10-28.